FinStart logo
WebinarsJoin Collegiate
Sign In
INVESTING

Diversifying Your Investment Portfolio

Written by: Brooke (she/her)

2 min read | Published: March 19, 2026

 An individual analyzing an investment on an electronic device

One of the most common sayings when it comes to investing is to diversify your portfolio, but do you know what it really means? According to an article published by Fidelity, diversification is the concept of spreading your investing money across different types of investments. Think of it as the common analogy of not putting all your eggs in the same basket. It is not advised to invest in only one asset, but let’s explore why!

What are the benefits?

The main benefit of diversifying an investment portfolio is to help reduce risk and steady returns. Let’s say we have two people. Person A has only one investment in their portfolio, while Person B has 10 different investments in their portfolio. Whose portfolio comes with a higher risk? If you said Person A, you would be correct. Their entire portfolio is dependent on how that one investment performs in the market, meaning if that asset tanks so will Person A’s earnings. By spreading their investments across 10 options, Person B has diversified their portfolio and added flexibility for the performance of their investments. This means that if some investments end up doing great, others remain neutral and some are losing money, the portfolio has a greater potential to balance out.

One important thing to be aware of is that diversification does not get rid of all risk. Any investment comes with systematic risk due to factors such as the overall economic conditions and political instability. Unsystematic risk comes from diversification as it is correlated with specific companies, industries or countries.

How can I diversify my portfolio?

An individual’s approach to diversification will vary depending on their investing strategy and financial goals, but here are some general methods you can consider.

I like to think of diversification as eating at a big holiday dinner. You wouldn’t want to fill up on appetizers before you get to the main course, sides and even dessert. Instead, make sure to get a little bit of everything on your plate!

Sources:

https://www.fidelity.com/learning-center/trading-investing/diversification

https://www.investopedia.com/investing/importance-diversification/

Was this helpful?

Browse Related

Image for Before You Start Investing

Before You Start Investing

VIDEO | INVESTING

1 min | March 17, 2025

Are you looking to invest but don't know where to start? Watch this video to learn about considerations before you start investing.

Learn More

Image for Dealer rebate vs special interest rate?

Dealer rebate vs special interest rate?

CALCULATOR | INVESTING

Compare the best auto financing options. Calculate whether a dealer rebate or a special interest rate offers greater savings on your new car purchase.

Learn More

Browse by Category

Image for Budgeting

Budgeting

Image for Career

Career

Image for College

College

Image for Credit

Credit

Image for Fraud

Fraud

Image for Investing

Investing

Image for Lifestyle & Travel

Lifestyle & Travel

Image for Student Athletes

Student Athletes

Image for International Students

International Students


Collegiate Credit Union
CollegiateCU.org

Collegiate Credit Union accounts are held at Michigan State University Federal Credit Union where savings are federally insured to at least $250,000 by the NCUA and backed by the full faith and credit of the United States Government.

If you are using a screen reader or other auxiliary aid and are having problems using this website, please call (844) 201-9519 for assistance.

LEARNBLOGSPODCASTSQUIZZESCALCULATORSVIDEOSWEBINARSJOIN COLLEGIATEFAQABOUTCONTACT US
Download on the App StoreGet it on Google Play

Copyright © 2026 Reseda Group LLC, used under license.

Terms of Use
Privacy Policy
Disclaimer